Cross-border Daily Briefing 2026-11-06

📋 Cross-border Seller Daily Briefing | 2026-11-06

⏰ 30-Second Overview

• •Temu Germany packaging law AR binding deadline is November 12; overdue LUCID registration numbers may become invalid.
• •TikTok Shop Singapore/Malaysia sites open sea shipping direct mail on November 9, initially covering 91 major categories, benefiting bulky items.
• •US Section 301 tariff exemptions on China expire November 9; US sellers must immediately calculate after-tax profit.
• •TEMU mandates UK/EU Responsible Person for all products; Ozon stops third-party freight forwarders, self-fulfilled shipments must switch to OGL.
• •Amazon "refund only" sees zero-dollar purchase abuse; sellers should check return settings and abnormal orders.

🔴 Key Focus

Temu Germany Packaging Law AR Binding Deadline November 12

Temu Germany requires packaging law AR binding by November 12; overdue LUCID registration numbers may become invalid, leading to product delisting or fines. It is recommended to immediately log in to the backend to verify the LUCID number and complete AR binding, and keep compliance records.

⏰ November 12

TikTok Shop Singapore/Malaysia Open Sea Shipping Direct Mail from November 9

The Singapore/Malaysia sites open sea shipping direct mail, covering 91 major categories including furniture and home appliances, reducing logistics costs for bulky items. Sellers can prepare sea shipping channels in advance, screen bulky potential products, and seize opportunities.

⏰ November 9

Tariffs Surge 104%, Competitors Cut Prices! 3 Self-Help Paths for US Sellers

US tariff increases combined with competitor price cuts squeeze profits from both sides. It is recommended to immediately calculate after-tax profit per SKU, raise prices or stop advertising for loss-making products, and evaluate transshipment trade or local warehouse layout.

TEMU Sellers Must Know: UK/EU Responsible Person Enforcement for All Products

TEMU requires all products to provide UK/EU Responsible Person information; non-compliance will face delisting. Sellers should immediately confirm whether products have authorized representatives and update backend compliance information to avoid sales interruptions.

Ozon Stops Third-Party Freight Forwarders from November 1, Cross-Border Self-Fulfilled Shipments Unified into OGL

Ozon has stopped third-party freight forwarders; self-fulfilled shipments must use the OGL channel, otherwise orders cannot be fulfilled. It is recommended to connect with OGL as soon as possible and update logistics templates and shipping processes.

⏰ Effective November 1

US Section 301 Tariff Exemptions on Some Chinese Products Expiring Soon

The US 178 items of Section 301 tariff exemptions expire on November 9, with rates recovering to up to 25%. Sellers should immediately check affected ASINs, calculate costs, and adjust pricing or supply chain.

⏰ November 9

Amazon Launches "Refund Only", Sellers Immediately Hit by Bizarre Zero-Dollar Purchases

Amazon's "refund only" policy allows refunds without returns, and malicious zero-dollar purchases have already occurred. Sellers should immediately check return settings, monitor abnormal refunds, open cases to appeal if necessary, and adjust pricing or purchase insurance.

📌 Worth Watching

Platform Updates

• •Lazada Malaysia/Singapore sites lock some seller center functions on 11.11 — Complete price and inventory settings in advance (AMZ123)
• •TikTok Shop US adjusts customer service response rate rules — 90% standard retained, respond promptly to avoid demotion (TT123)
• •Whatnot overweight shipping fees borne by sellers from November 4 — Accurately fill in weight and dimensions to avoid profit loss (AMZ123)
• •TikTok Shop US restricts paid lotteries/spinning wheels — Gambling-like gameplay banned, adjust interactive activities (TT123)
• •Shopee Philippines 12% VAT on advertising quota already effective — Advertising costs rise, reassess ad budgets (AMZ123)

Compliance

• •US importer new rules take effect November 30 — Amazon reminds sellers to self-check IOR (AMZ123)
• •UK plastic packaging tax to be linked to CPI from 2027 — Export plastic packaging costs to the UK will rise (AMZ123)
• •Russia imported spirits tariff rises to 35% on November 11 — Related category profits under pressure (AMZ123)

Logistics & Warehousing

• •SHEIN invests 500 million euros to expand Polish logistics center — European fulfillment speed and inventory expected to improve (SellerHome)
• •China-Europe Railway Express central corridor exceeds 4,000 trains this year — European replenishment channels widen (SellerHome)
• •Omniva revenue down 3% — EU customs new rules suppress non-EU parcels, pay attention to compliant declaration (TT123)
• •Ozon Adygeisk logistics center attacked and caught fire — Some orders canceled, communicate with buyers in time (AMZ123)

Market Trends

• •Estée Lauder 13 brands enter Amazon, 15 brands layout TikTok Shop — Beauty category competition intensifies (Cifnews)
• •Southeast Asia six major markets e-commerce sales reach $172.5 billion — projected $323 billion by 2030 (AMZ123)
• •TikTok Shop Black Friday